The Conversation: A Forgotten Resource

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October 30, 2012
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November 15, 2012

The Conversation: A Forgotten Resource
It has become amazingly easy in this day and age to hide behind a computer screen. While children once spent their evenings playing outside until the streetlights came on, many now sit glued to an iPad, video game or computer screen until it’s bedtime.

Times, without question, are changing.
But there’s still something to be said about the personalization of an actual conversation. When catching up with an old friend, a text or email simply won’t do: a telephone call is still much more personal. In this same vein, taking the time to pick up the phone and carry on a real conversation can be key in discovering talent.

Anthony K. Tjan, author of the New York Times bestseller ‘Hearts, Smarts, Guts and Luck,’ gives these reasons why phone methodology can be much more effective than email and texting:

  • It is hard to decipher Emotional Intelligence in an email
  • Email and text can promote reactive instead of proactive response
  • Email and text prolong debate

Even reporters in the digital age often prefer phone methodology to get the interview responses they need. Dallas’ WFAA-TV investigative reporter Jason Trahan recently told JimRomensko.com:

“Email interviews aren’t really interviews. They are efficient, but are limiting. The best interviews are those that include banter and asides which lead to more questions and ultimately better information imparted.”

The main issue with computer communication is avoidance. Many people put on a ‘digital shield’ instead of being thoughtful.

Picking up the phone can yield results because it shows initiative, it saves time from the back and forth, and it builds a bridge of positive communication between both parties.

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