How Netflix, Google, and More Attract & Retain Millennial Talent

still shot of tim frendo, andrew porte, and steve lowisz from episode 9 of recruiter fuel
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Millennials switch jobs more than any other generation. In fact, 60% of millennials are open to a new job opportunity right now. The average millennial will have four different jobs before the age of 32, and as many as twenty in their lifetime. Over 50% say that they’d take a pay cut to find work that aligns with their values, while 90% want to use their skills for the common good.

All that said, what are companies doing to keep their younger employees? Companies reevaluated previous job perks and revamped them for both millennials and folks in generation z, but why? What are the benefits? And what are they? The millennials that currently flood the workplace receive benefits that the baby boomers never thought of, let alone dared to ask. Can they help your employee retention?

Among some of the bizarre millennial job benefits include pet insurance, paid volunteering opportunities, and student loan repayment. And that’s only the tip of the iceberg.

If you’re wondering why companies offer some of these crazy perks, here’s why: they improve employee retention and create happier, more loyal, productive, and motivated employees. Many employers offer raises or bonuses in hopes it’ll get their employees to stick around, but there are a copious amount of ways to reward workers besides compensation.

Some companies have no official work hours (crazy, right!?). No one keeps track of vacation days or work hours at Netflix’s California headquarters. The company measures output and completion. If employees finish projects and get their work done, it doesn’t matter when or how long they’re in the office. Before you go on a slippery slope of opposition to this policy, there’s no indication that Netflix employees abuse it.

Other big-name companies such as Glassdoor and Virgin Group offer another unique job perk: unlimited time off. Interestingly, this type of policy has shown to discourage their use because there's no incentive. Those un-used hours will always be there. A Boston-based company, Metris Communications, puts a cap on paid time off (PTO), but the amount is impressive. Employees get a standard three weeks of vacation, they get their birthday off, and after five years of employment, they even get summer Fridays off.

Everyone seems to want to work for Google, and for a good reason: it's king for irresistible employee benefits. There are entire lists dedicated to all of Google's perks, but it's the company's commitment to its workers' health that sets it apart. In addition to medical doctors, you’ll find physical therapists, chiropractors, and massage therapists on the Google campus. Capital One Financial is another company that genuinely cares about their workers' well-being. There are on-site health and fitness centers with personal trainers. Capital One wants to ensure their employees are in good financial, physical, and emotional health.

Who could forget the west coast companies? It makes sense for a company that sells athletic equipment and clothing to give their employees the chance to stay fit. The California-based Patagonia provides bikes, a volleyball court, and yoga for all their employees. Employees are also encouraged to go for a midday surf for a little breather. The company even sends the employees surfing reports on good surfing days.

Companies can no longer expect their employees to be loyal enough to stay for ten or twenty years, but they can certainly try. If you adopt even one of the employee perks outlined today, you’ll be a step closer to improving your millennial employee retention.
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Quentin Zapata
Quentin Zapata
Quentin is a brand and marketing intern at Qualigence International. He enjoys eating chips, playing soccer, and strolling through the grocery store.

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